Why Hiring an Assistant DIDN'T WORK (But Hiring an OBM Did) with Sarah Noked

WORK LESS, EARN MORE PODCAST EPISODE #340

Most people hire help too early, delegate the wrong things, and wonder why they're somehow busier than before. I've made every one of those mistakes - so this episode is the conversation I wish I'd heard back when I was hiring my first team members.

This one's a little different. My friend Sarah Noked, founder of OBM School, had me on her OBM Show to talk about the client side of a long-term OBM relationship: what actually happens after the honeymoon phase, after the first launch together, after you've handed over real ownership. I've worked with my online business manager, Cortni, for almost eight years now, and I loved the conversation so much I wanted to bring it here to Work Less, Earn More.

We get into when you're truly ready to hire an OBM (hint: it's not a revenue number), the difference between hiring help and hiring leadership, and why more time won't save you if nothing in your business is working yet.


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Show notes + links:

LISTEN TO THE FULL EPISODE TO HEAR:

  • The real difference between hiring a VA and hiring an OBM

  • The one sign you're actually ready to hire (it's not a revenue number)

  • Why more help won't save a business that isn't working yet

  • What made me pass on the cheaper candidate and never regret it

  • How trust really gets built with an operational leader

  • The work you should never hand off, no matter how busy you are

resources from THIS EPISODE:

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