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Email Marketing 2025: How to Keep Making Sales in a Tough Market (with Prerna Malik)
In a world of crowded inboxes and AI-sameness, many creators are losing sales because their emails blend in. In this episode of Work Less, Earn More, Gillian Perkins talks with conversion strategist Prerna Malik about what’s actually working in 2025—story-driven “nurtured-for-sales” newsletters, smarter segmentation, and longer, more intentional pre-launches. They share simple shifts to boost deliverability, connect with real humans, and get consistent conversions.
The $100K Funnel Breakdown
If you've ever wondered how my business generates so much passive income, you're about to find out.
In video #1, I take you through one of my $100K funnels, blow by blow, so you can see how it automatically turns a lead into a paying customer.
In video #2, I break down our Win/Win webinar strategy.
In video #3, I'll walk you through our evergreen sales emails.
And finally, in video #4, I'll explain the big-picture strategy, and how you can implement this whole system into your business.
To get access to these videos, just enter your name and email below and I'll email you the link. 👇
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