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Everything I wish I knew before trying to sell online courses

Everything I wish I knew before trying to sell online courses

After nearly a decade selling online courses, I can tell you the biggest lesson isn't a marketing hack or a pricing trick — it's this: a great course has never once been enough on its own. I learned that the hard way, spending a year or two building something I was proud of and watching it go nowhere. Here's everything I wish someone had told me before I started, broken into what it actually takes to create an offer people want, get them to buy it, and turn that course into a real, sustainable business.
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Why the Marketing Course I Bought Didn't Help Me (w/ Rebecca Tracey of The Uncaged Life)

Why the Marketing Course I Bought Didn't Help Me (w/ Rebecca Tracey of The Uncaged Life)

Feeling stuck after buying online courses that didn’t deliver results? In this episode, I talk with Rebecca Tracey of The Uncaged Life about how to evaluate courses before you buy, set realistic expectations, and avoid shiny-marketing traps. You’ll learn how niche clarity, a strong business foundation, and community feedback can help you choose the right program—and actually apply what you learn.

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The $100K Funnel Breakdown

If you've ever wondered how my business generates so much passive income, you're about to find out.

  • In video #1, I take you through one of my $100K funnels, blow by blow, so you can see how it automatically turns a lead into a paying customer.

  • In video #2, I break down our Win/Win webinar strategy.

  • In video #3, I'll walk you through our evergreen sales emails.

  • And finally, in video #4, I'll explain the big-picture strategy, and how you can implement this whole system into your business.

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